Recent sample clients*

Veterinary Medicine

  • Family vet practice
    Repositioning plan for new center including identity change and community introduction as well as ongoing marketing and publicity efforts.
     

  • Neurology specialty center / Rehab & Fitness Center
    Marketing and sales plan for stimulating veterinary referrals; work on identity consolidation and renaming of center with multiple specialties. Also client satisfaction and communication
     

  • Emergency center
    Marketing and sales plan for generating veterinary referrals along with community visibility. Also clients satisfaction and communication.
     

  • West coast multi-area specialty center and emergency center
    Veterinary referral program.

Veterinary Economics articles:

  • Ramp up your Referrals - June 2009
  • Spread the word about your practice - January 2009
  • Internet search and rescue - September 2008
  • Marketing 102: Quick marketing strategies - August 2008
  • One expert's take on ancillary services - August 2008
  • Marketing 101: Promoting your
        veterinary practice - August 2008
  • Spread the word about your new hospital - June 2008
  • Case study: Marketing your hospital's name - June 2008
  • How can I increase traffic to my practice’s
        web site - June 2008
  • A 5-step plan for helping shelters and rescue
        groups - May 2008
  • 4 ways to make your site sticky - May 2008
  • What goes into a good website? - April 2008
  • Making the most of an open house - January 2008
  • Make the most of the media - December 2007
  • Start the presses - September 2007
  • Tips to finish your practice's marketing plan - July 2007
  • Identity Inspiration - June 2007
  • Let's see that ID - May 2007
  • Promote, attract, retain - March 2007
  • Quick fixes that boost client satisfaction - February 2007
  • Evaluate your marketing objectives - January 2007
  • Internet ratings gone awry - November 2006
  • Fruitful marketing promotion, or frivolous
        flop? - September 2006
  • If you market, they will come - July 2006
  • *Note detail of past experience and references provided upon request.

     

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